Biosphere Landscaping, based in Saddlewood, NJ, approached PearTree Design with a branding issue: while possessing hard-earned recognition, the brand design did not well-reflect the company’s image of high-end, unparalleled landscape services. Led by creative director Kevin Poirier, our design team re-branded the company from the ground up. Read case study. The tagline —”Outside Possibilities”—was created, and branding continued with stationary, vehicle-signage, direct mail postcard. The pinnacle of the brand design was in the creation of a dynamic, uniquely-folded, brochure design that challenged everyday standards and truly engaged the reader.
Direct Mail Design